SMS · European direct routes

Connect your own MessageBird account

Known for strong European direct routes with high delivery rates across the Benelux and the wider EU region.

Scope. This integration sends SMS. Delivery events come back through the provider’s webhook and are normalized into the same three statuses as SMS, so a delivery reads the same way whichever channel carried it. Routing and automatic failover, per-number pacing and segment accounting are SMS-channel features. Opt-out suppression is applied to marketing sends on every channel. Whaleal Platform is a message orchestration layer: it calls MessageBird’s public API using your account. We do not resell message volume, do not mark up your MessageBird bill, and do not own your account.

What you need from MessageBird

Gather these in the MessageBird portal first. The connection form asks for exactly these fields and nothing more.

FieldWhat it is
apiKeyAPI Key. A single live key from the MessageBird dashboard.

Credentials are sealed with AES-256-GCM and the console only ever shows a masked value afterwards. Plaintext is never written to logs and never sent back to the browser.

What we configure on the connection

  • Sender identities. Originator numbers or IDs.
  • Default send pacing: 10 messages per second. This is a conservative starting point, applied per connection, and you can change it at any time. Your real ceiling is set by MessageBird — check your account quota and raise the value to match.

Why teams pick MessageBird

  • European direct routes
  • Single-key credentials
  • A common second route alongside Twilio for European traffic

Worth knowing

  • Our default pacing is deliberately conservative here — MessageBird throughput varies with account tier. Tighten or loosen it to match your real quota.

What stays on your side

These are yours to hold — and that is the point of bringing your own account: the relationship, the rates and the compliance stay in your name, not ours.

  • Account approval, credit checks and arrears
  • Sender ID, number and short-code registration for each destination
  • Local telecom and privacy compliance in the countries you send to, including opt-out rules
  • The quotas and rate limits MessageBird grants your account

Next

Whaleal Platform currently offers self-service connections to 6 SMS providers, 4 email providers and 3 WhatsApp providers. Underlying the SMS channel is an SMS adapter library of 33 adapters; the ones outside this list are unlocked on request rather than self-service.