API and delivery

What each message status means

Four states, and one of them does not belong in the same bucket as the others. Reading suppressed as a failure sends you looking in the wrong place.

4 min read · updated 2026-10-13

The four states

StatusMeaning
submittedAccepted and handed to the provider. This is where a successful send call lands — not the end of the story
deliveredThe provider confirmed delivery to the handset
failedAttempted and refused — either at submission, or later by provider receipt. errorCode carries the reason
suppressedNever attempted. The platform stopped it before sending because the recipient had opted out

suppressed is not a failure

A suppressed message never reached a provider, so there is no provider history to investigate. It is also not billed: providerMessageId and encoding are null, segments is 0, and it does not count toward your monthly totals.

Retrying it will not help — the recipient's opt-out state does not change because you retried. Re-enabling marketing to that number requires the recipient to express consent again.

A success code is not a delivery

The send endpoint accepts asynchronously. A success response means the platform submitted the message — it may already be on its way, or the provider may refuse it a moment later. The state that tells you the truth is delivered, which arrives by callback or by polling.

Scope. Status callbacks cover delivered and failed. A suppressed message has no callback, because its final state was decided at acceptance.

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